How to Maximize Your Press Release Exposure

When you send out a press release you are literally competing with thousands of others who are also seeking some type of media attention.  The problem with many publicity seekers is they have no real clue on how to target the right market so they end up doing what I...

Is Your Press Release Newsworthy

When I worked in radio and television news, i was always surprised at the type of press releases that would be submitted. Grand Opening of New Pizza Place  Learn How to Lose the Weight You Want for a New You in the New Year Have Fun During Free Walking Tour Believe it...